Total Image Group

Total Image Group is a uniform specialist passionate about designing uniforms that not only reflect the brand identity of the companies they represent, but are fit for purpose, practical and fashion forward. 

Founded on the basis that workwear in Australia had become generic and uninspiring, Total Image Group has established its reputation as a progressive uniform company that is at the forefront of design and quality. Today, Total Image Group works with Australia’s leading brands and daily dresses over 250,000 in their work wardrobe.

For the first time, Total Image Group will be proudly dressing the Australian Olympic Team and Officials in their Formal and Team Reception Uniforms for PyeongChang 2018.

When designing the uniform, Total Image took into consideration the image, demographic of the team and the climate conditions in which the uniform will be worn.

Total Image wanted the design to reflect the essence of the team-confident, modern and fresh. The pieces in the uniform range consists of tailored timeless styling and will be manufactured using superior natural fibres and exceptional workmanship, ensuring the athletes and officials not only look good but are comfortable and proud in their uniforms.